SEO is probably the reason you’re reading this. Perhaps after typing ‘SEO expert Bangkok’ on Google. Possibly you clicked on a referral link on another website. Or maybe you’re my ex and you should stop stalking me and move on 😉
Anyway, SEO makes a huge difference for your business. I’ll be detailing a couple of clients’ case studies later. What you should know is that it’s not what it used to be a few years back and what people still associate it with. It’s not about shoving a bunch of keywords every two sentences. Nowadays you need to build your content around the search queries. The more relevant it is, the more chances you have to reach the top of the search results.
This means you need to include but not stuff your keywords in your text and headings. You need to write an engaging page title which includes it. Your images need to be described using the keywords. It’s actually not that complicated. You just have to keep in mind that search engines algorithms change constantly. Therefore you need to adjust your content after every update.